Introductions

Know a business losing work it already paid for?

If someone you know has demand arriving and no system holding onto it, an introduction is genuinely useful to them. This page exists to make that take two minutes.

No referral fees are offered. A fee changes what gets recommended, and the point of an introduction is that it is honest.

Fit

Who this actually helps.

Worth introducing

  • Owner-led service business, roughly 3 to 25 staff
  • One new customer is worth several thousand dollars
  • The sale starts with a quote, consultation, or booking
  • They get enquiries but cannot say which channel produced revenue
  • Follow-up depends on someone remembering
  • The founder is still personally involved in most deals

Not worth introducing

  • Pre-revenue with no demand to route
  • Looking for the cheapest possible website
  • Ecommerce or DTC
  • Wants someone to run ads
  • Expects guaranteed rankings or guaranteed leads

What happens after you introduce someone

  • I contact them within two business days, once, and reference you by name so it is not a cold approach.
  • If it is not a fit, I tell them that and stop. A bad introduction costs you more than it costs me.
  • I let you know how it went, so you are not left wondering whether the introduction landed.
  • They do not go on any marketing list. One contact, then either a conversation or nothing.

If you would rather introduce us by email directly, that works just as well — send it to support@ariadne.fyi and I will take it from there.

If you work with service businesses professionally and this is likely to come up more than once, the partners page covers how ongoing collaboration works.

Make an introduction

Two minutes, and it is genuinely useful to them.

The more context you give, the better the first conversation is. If you only know the business name or do not have permission to share a direct contact, introduce us by email instead of using this form.

Please only pass on someone’s contact details if you have their permission. If you would rather introduce us over email, that is the better route and there is no form needed.

About you
About the business you are introducing

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